The Market at Hays Farm is a 111,233 square foot shopping center anchored by Publix and Staples. The center includes a curated array of national, regional, and local shops. The center is situated at the lighted northwest corner of Memorial Parkway SW (53,000 Vehicles Per Day) and Haysland Road SW. Memorial Parkway is the primary north-south arterial road connecting the Huntsville CBD with the affluent suburbs south of the city. The recent extension of Haysland Road will allow direct access to the center for the 40,000+ employees working within the Redstone Arsenal. The growth of Hays Farm with the addition of the new Grissom High School, hundreds of multifamily units, and hundreds more single-family homes will provide thousands of built-in shoppers for the center in the near future. Within a 3-mile radius of The Market at Hays Farm, there is a population of approximately 39,000 people with average household incomes of nearly $92,000, significantly higher than the national average.